A ladybug "climber" nature

Scientists once did an experiment, put a ladybug on one end of the seesaw, the ladybug would climb up along the seesaw, when he reached the other end of the seesaw, the other end of the seesaw would fall, then the ladybug would turn around and continue to climb up. In 2003, Skellar took inspiration from the upward power of ladybug and adopted the ladybug design as the main LOGO of the brand, "SCALER" as the brand name, which means the continuation and transmission of the outdoor spirit and power of climbing up, and represents the natural, optimistic and upward attitude towards life.

2024 new journey, SCALER ushered in the brand's 21st anniversary; SCALER people have always believed that ladybugs are close to nature and have the courage to forge ahead with their life attitude, and it is the outdoors and SCALER that bring people a more real feeling. SCALER will be as positive as the ladybug, to be a fearless climber, to create a fashion outdoor brand with knowledge connotation, and coordinated development with China's outdoor industry. Since its birth, the company has firmly established the spirit and dream of "thought, triumph, happiness".

SCALER has been focusing on the research and development and innovation of outdoor products. At present, its products have been involved in various fields of outdoor travel, which can meet the needs of various professional outdoor sports such as hiking, mountaineering, cycling and running, as well as urban travel, outdoor travel and daily leisure sports. Dedicated to leading a natural and healthy outdoor lifestyle.