Wen Yuyao

Founded in 2003, SKYLARK is an official licensee and retailer for the Beijing 2022 Winter Olympics and Paralympics, as well as the official partner of China’s National Orienteering Team and the National Radio Direction Finding Team for the 2023–2024 season. It is a leading brand with significant influence in China’s outdoor industry.

Drawing inspiration from the upward‑moving energy of the ladybug, the brand champions a sustainable philosophy of coexistence with nature. It is committed to popularizing, advancing, and elevating hiking and the outdoor lifestyle, fostering a deep integration of hiking culture with outdoor trends and experiential travel. Offering all‑terrain hiking gear that combines professionalism, comfort, and style, the brand provides advanced equipment solutions for outdoor enthusiasts seeking just the right level of challenge and a more refined experience—accompanying users on their journey of outdoor growth.

SKYRUN focuses on two core outdoor scenarios—multi‑terrain hiking and cross‑country trail running—offering a comprehensive range of apparel, accessories, footwear, and gear. Its cutting‑edge technologies have earned numerous patents and pioneered industry‑leading standards, while the brand has been repeatedly recognized with prestigious industry awards. With a design ethos that blends vitality, simplicity, warmth, and modernity, SKYRUN is increasingly favored and recommended by industry leaders and consumers alike.